Nov 4, 2020

The SEO Digest #22 $22,960 on Niche Edit Backlinks

By Jeremy Mauboussin • Issue #22 • View online

Hi!

Today, start with the latest study from Gotch SEO: once again, they provide us with actionable learnings.

As always, Brian Dean produced a high-quality, detailed guide. This time, it’s about helping you create the best landing pages.

Have you checked Clarity yet? It’s the free Hotjar alternative from Microsoft. Better understand your visitors’ behavior so that you can improve your rankings with better behavior signals.

Have a great day,

Jeremy Mauboussin, founder of PlagiaShield

We Spent $22,960 on Niche Edit Backlinks (Do They Work?)

Niche edits are an effective link building strategy. Just make sure you build content and a website that’s actually worth linking to before you ever use them.

www.gotchseo.com • Share

Utilizing Google Analytics 4 Properties and BigQuery to Recreate Site Search Metrics From Universal Analytics

If you’ve added on Google Analytics 4 Properties, then follow along as we recreate some site search metrics with Google Analytics 4 property data using BigQuery.

www.bounteous.com • Share

Trillions of Questions, No Easy Answers: A (home) movie about how Google Search works

Effective Link-Building for B2B Marketers

Link-building is important to B2B marketing. Some of the best ways to grow your site’s backlink profile are outlined in this guide of effective and sustainable link-building strategies.

www.marketingprofs.com • Share

Getting Started with Google Data Studio

We love Google Data Studio and use it regularly for reporting. If you’re interested in using it for your organization, read this before you get started.

www.portent.com • Share

Microsoft Clarity is now Generally Available | Webmaster Blog

Microsoft Clarity is a free-to-use analytics product built to help website managers improve their website experiences by better understanding site

blogs.bing.com • Share

Sustainable Link Building: Increasing Your Chances of Getting Links — Best of Whiteboard Friday - Moz

Link building campaigns shouldn’t have a start-and-stop date — they should be ongoing, continuing to earn you links over time. In this 2018 edition of Whiteboard Friday, guest host Paddy Moogan shares strategies to achieve sustainable link building, the kind that makes your content efforts lucrative far beyond your initial campaigns.

moz.com • Share

California's 'CCPA 2.0' is probably going to pass, here's what changes

CPRA takes aim at data ‘sharing’ and not just sales.

searchengineland.com • Share

The Mechanics of E-A-T: How Google Patents Can Help Explain How E-A-T Works

While we don’t know all the ways E-A-T impacts search, looking at Google patents can give us an understanding of what Google’s algorithms are capable of.

www.searchenginejournal.com • Share

13 Tips for Building Authority and Influence

Just started a new blog that focuses on a particular niche? Here are 13 tips for building authority and influence when no-one knows you.

problogger.com • Share

Landing Pages: The Definitive Guide

This is a comprehensive guide to creating landing pages that convert GREAT. Includes lots of advanced strategies and real life examples.

backlinko.com • Share

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By Jeremy Mauboussin

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